Unveiling the Secrets of Sardinia: A Blue Zone for Longevity and the Power of Extra Virgin Olive Oil


Photo of Sardinian Beach

Discover the enchanting allure of our home, Sardinia, a captivating island nestled in the heart of the Mediterranean Sea. Renowned for its remarkable population of centenarians and recognized as one of the world's five blue zones, an area of the world where people live longer lives than average, Sardinia beckons us to explore the secrets behind its extraordinary longevity. Join us on a journey as we delve into the significance of extra virgin olive oil consumption and the profound connection between our esteemed olive cultivar, Nera di Villacidro, and the region of Ogliastra, home to the longest-living men on Earth.

Unveiling the Blue Zone Phenomenon

Two old men

Blue zones have captivated the attention of researchers and health enthusiasts worldwide. These exceptional regions are characterized by a higher concentration of individuals living longer, healthier lives compared to the global average. Sardinia's blue zone status has sparked curiosity, revealing invaluable insights into the factors contributing to longevity, including lifestyle choices, diet, community engagement, and genetics. One key element that shines through is the island's adherence to the revered Mediterranean diet.

The Mediterranean Diet's Secret Weapon: Extra Virgin Olive Oil


At the core of the Sardinian diet lies the time-honored Mediterranean diet, celebrated for its holistic approach to well-being. An undisputed star of this dietary pattern is extra virgin olive oil—a true elixir of health. Sardinia's sprawling olive groves, including our cherished Nera di Villacidro cultivar, produce exquisite extra virgin olive oil deeply rooted in the island's culinary and cultural heritage.

Nera di Villacidro: A Bridge to Longevity


An intriguing connection unfolds between our coveted Nera di Villacidro olive cultivar, also known as Nera di Ogliastra, and the revered olive cultivar in Ogliastra—the captivating region known for its abundance of centenarians. Both regions proudly cultivate the same olive cultivar, cherished for its robust flavor profile and high polyphenol content. This remarkable cultivar is believed to play a significant role in promoting health and longevity among the inhabitants of Ogliastra. By embracing the wonders of Obìa olive oil, you not only savor its tantalizing flavors but also become part of a tradition intertwined with the very essence of Sardinia's blue zone longevity.

Embracing the Sardinian Way of Life


Beyond the exquisite flavors of extra virgin olive oil, Sardinia offers a comprehensive approach to well-being. The island's breathtaking landscapes, vibrant sense of community, active lifestyle, and emphasis on family and social connections all contribute to the remarkable longevity observed among its inhabitants. By adopting elements of the Sardinian way of life, such as incorporating extra virgin olive oil into your daily routine and nurturing meaningful relationships, you embark on a transformative journey towards improved health and well-being.

Unlocking the Secrets: A Long and Vibrant Life

Old men hands on a cane

Sardinia's distinction as a blue zone and its status as the home of the longest-living men on Earth reveal a tapestry of secrets to longevity waiting to be discovered. The traditional Mediterranean diet, with its cornerstone of extra virgin olive oil, plays a pivotal role in supporting optimal health. By embracing the richness of Sardinian culture and indulging in the exceptional Sardinian extra virgin olive oil, you take a significant step closer to unlocking the potential of the Sardinian blue zone—a realm where longevity and vitality intertwine.

Join Our Journey to Longevity

Mediterranean food with sea background

Subscribe to our newsletter for exclusive insights, advice, and delectable recipes inspired by the secrets of Sardinia's blue zone. Discover how incorporating Obìa olive oil into your culinary repertoire can enhance your well-being and help 

you embark on a path towards a healthier, more vibrant life. Don't miss out on this opportunity to explore the wisdom of Sardinia and join our community of health-conscious individuals on the quest for longevity.



Embark on an extraordinary voyage to uncover the mysteries of Sardinia, a captivating blue zone where the secrets to longevity are intricately woven into the fabric of everyday life. Let the allure of Obìa olive oil guide you to a realm of improved well-being, and subscribe to our newsletter to stay connected and receive regular doses of Sardinian-inspired advice and recipes. Together, let's unlock the potential of the Sardinian blue zone and embrace a life of vitality and longevity.

Live to be 100+

The Secret to Longevity, Bottled

Extra virgin olive made on family farms, just like ours, in Sardinia is a quintessential part of the diet. We use the same olive cultivar as the city of the centenarians.
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